Categories: News

Ferrari: almost half of the models sold are electrified

In a context of forced march electrification of the automotive market, Ferrari is increasing sales of plug-in hybrid models which now represent almost half of its sales mix!

It’s not easy to be a sports car manufacturer these days. Like its Italian counterparts (Lamborghini and Maserati), Ferrari is faced with the need to commit to electrification. That is to say, to gradually offer an electrified, hybrid or electric range. An approach that is motivated by the ban established by the European Union on the marketing of combustion engine vehicles after 2035. Ferrari is already accelerating in this direction. The Italian firm indeed offers two electrified models within its range, exclusively hybrids. More specifically, the 296 GTB/GTS and SF90 Stradale/Spider. These are sports exclusively available in engines plug-in hybrids. But the big question for the prancing horse is when will the first 100% electric model be available?

A range that is diversifying…and electrifying

According to his announcements, this change will not take place before 2025. It plans to unveil its first all-electric model in the fourth quarter of 2025. Deliveries to the first customers are scheduled for 2026. In the meantime, other thermal-powered projects remain on the agenda. They include a special version of the recently unveiled SF90 XX Stradale. But also the development of a successor to the current 812 Superfastas well as a mysterious future hypercar. Until then, Ferrari can in any case boast of presenting a remarkable dynamic. Over the years, it has seen steady growth in sales globally. She is still well ahead of Lamborghini and Maserati. In 2022, the Modena brand has managed to sell 13,221 vehicles, up 18.5% compared to the previous year!

80% of electrified models in 2030

This outstanding performance is partly justified by its particularly aggressive product plan in recent years. SF90 and Roma in 2020, Daytona SP3 and Purosangue in 2022. Despite a slight drop in sales in France (-13.2% with 289 units) mainly due to fiscal constraints, Ferrari remains at the top. Surprisingly, in the first half of the year, the manufacturer sold nearly half of its sales of electrified modelsrechargeable hybrids in this case. 43% exactly, up 200% compared to the same period a year earlier! Now the manufacturer is aiming 80% of its hybrid mix by 2030before 100% electric by 2035…

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