Categories: Environment

Zeekr opens its first showroom in Europe

The Chinese car manufacturer Zeekr has just opened its first showroom in Europe: it is located in Stockholm, in the heart of the Swedish capital.

Zeekr the electric manufacturer of the Chinese giant Geely, has just inaugurated its Prime Minister Zeekr Center and Europe located in the heart of the upscale Norrmalm district, in the center of Stockholm, Sweden. This showroom has been designed to offer visitors a luxurious and exclusive brand experience.

“The grand opening of our European Zeekr Center in Stockholm – the first of many we will open across Europe – is the cornerstone of Zeekr’s global strategy. Our innovative direct-to-customer sales model ensures a refined and rewarding ownership experience, an integral part of our mission to enrich customer relationships and solidify our footprint in electric mobility.” declared on this occasion Spiros Fotinos, CEO of Zeekr Europe.

Zeekr: a unique customer experience

The opening of this first European showcase is a symbolic moment for the Zeekr brand, which aims to make premium electric vehicles accessible to European customers, and to simplify the transition to electric cars thanks to its technologies and customer service. exclusive.

In fact, Zeekr’s personalized offer offers the customer a turnkey mobility solution with financing, insurance, installation of a home charging station, access to public charging solutions, vehicle maintenance as well as extended guarantees.

Like the Zeekr showrooms in China, the brand’s spacious showcase in Stockholm presents its first two 100% electric models marketed in Europe: the shooting brake Zeekr 001 as well as the urban compact SUV Zeekr X.

Zeekr moves to Europe

The point of sale has been designed as a space of relaxation and discovery for customers, who can spend time in a dedicated lounge browsing the range of Zeekr products and derivative products.

Customers can also configure and order their future car on 42-inch 4K screens accompanied by Zeekr product experts present on site, to present the technologies of the brand’s models, such as the head-up display in augmented reality, or the voice assistant enriched by the artificial intelligence of the connected infotainment system.

The first Zeekr vehicles will be delivered to customers in Sweden and the Netherlands before the end of year 2023, while Germany will be served early next year. Zeekr will then expand its presence to other Western European countries by 2026.

Read also:
• Zeekr 003: a new electric compact for Europe
• Geely will market its Zeekr brand in Europe
• Zeekr 001 (2022): start of production for the Chinese shooting brake

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